How to optimise high intensity publishing cycles
A case study with a car manual publisher
What does this production cycle look like?
Why did XML come into the picture?
What was the transition to XML like?
During the transition, in addition to their daily tasks, the production staff learnt how to navigate through XML technologies and transform their workflow to suit the solution. In a few months, the production team were able to reduce their turn around time from a few days to a few hours.
In every transition there are some tradeoffs. One of the key persons during this transition was the information architect. It was their responsibility to look at all publications and tweak layouts in certain versions according to customer needs. When using inDesign earlier on, the information architect would immediately make the tweaks on the document. In an XML driven solution, the same tweak was achieved with a 95% similarity to the inDesign solution.
At first, the publisher was reluctant to work without 100% similarity, however, the value of the time gained in this process outweighed the need for the inDesign quality finish. Instead of spending days formatting a 100 page manual, it can be achieved in a matter of hours.